I know that as a small business owner, or someone just starting out, that ‘marketing’ seems like this huge, ambiguous thing that you know you …
Category: Brand Management
It can be hard to figure out what kind of website is going to work best for you.
Are you just starting out a personal blog, and you don’t really want to spend any money on your site?
Is your site a hobby or an investment?
Will it generate you an income, either now or in the future?
These are the kind of questions you need to ask yourself to decide what kind of website is going to work best for you.
Remember, just because you choose one type now, it doesn’t mean you can’t change your mind later.
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Starting your own business is scary and can seem overwhelming. There are a lot of businesses out there, and it can be hard to differentiate …
True value is a perception. Your brand identity is what people think they know about your business before they even get to know your business.